Attrace ICO (ATTR)
Blockchain based affiliate marketing network
Attrace is a blockchain based affiliate marketing network. Attrace re-invents the affiliate marketing business model via omitting the middleman, or the affiliate network, by developing a direct connection between merchants, or companies selling products/service, and publishers who promote these products and services.
Start Date
01 Aug, 2018
End Date
27 Oct, 2018
Attrace Use of Token
ATTR is Attrace's native token. ATTR is an Ethereum based ERC20 token. There is a total of 1 billion ATTR tokens. 500 million ATTR tokens are offered for sale via the ICO. ATTR tokens will only be needed throughout the start-up phase, as they won't be needed when the ecosystem achieves self-governance.
Organization
Attrace B.V
Platform
Ethereum
Coin type
Utility Token
Category
Marketing
Soft cap
2,000,000
Max cap
14,698,864
Max supply
1,000,000,000 ATTR
Price
0.035
Attrace Token Sale Stages
- Stage
- Start date
- End date
- Amount of Tokens
- Price
- Discount
- Pre-Sale
- 01 August, 2019
- 29 August, 2019
- 200,000,000 ATTR
- 0.025
- 40
- Claim
- Main Sale - 1st 75M
- 01 September, 2019
- 27 October, 2019
- 75,000,000 ATTR
- 0.029
- 20
- Claim
- Main Sale - 2nd 75M
- 01 September, 2019
- 27 October, 2019
- 75,000,000 ATTR
- 0.032
- 10
- Claim
- Main Sale - 3rd 75M
- 01 September, 2019
- 27 October, 2019
- 75,000,000 ATTR
- 0.033
- 5
- Claim
- Main Sale - 4th 75M
- 01 September, 2019
- 27 October, 2019
- 75,000,000 ATTR
- 0.035
- Claim
Attrace Distribution
Attrace Use of Proceeds
Attrace Team Members
Attrace Advisors
Attrace Past Events
- 21 May, 2019
Publisher UI demo
- 27 May, 2019
Merchant UI demo
- 29 May, 2019
Network explorer UI demo (blocks, accounts, clicks/referrals/sales)
- 30 May, 2019
Protocal validation (functionality) with selected Pubiishers and Merchants
- 21 June, 2019
Pre-ICO (ending 2 weeks later)
- 12 July, 2019
ICO (ending 8 weeks later)
- 15 July, 2019
Network foundation V1 (daemon, messaging, blockchain, storage, smart contract foundation)
- 01 October, 2019
Testnet with affiliate functionality, integrated ATTR tokens and delegated voting
- 14 October, 2019
First release Merchant and Publisher Dashboard (SSP/DSP
- 01 November, 2019
Basic developer documentation client API's and commandline tools
- 15 November, 2019
ATTR tokens import testing + webpages
- 01 December, 2019
Main net online (operational Attrace network)
- 07 December, 2019
Set up-sales and account management team in NL to accelerate growth
- 31 January, 2019
Start influencer marketing
- 28 February, 2019
Additional strategic traffic acquisition and establishing partnerships to move high volume traffic to the network
- 31 March, 2019
Set up sales and account management teams in new countries to accelerate growth, starting with Western Europe (UK, Germany, Scandinavia)
- 30 June, 2019
Set up sales and account management teams in US and Emerging Markets with high internet integration (e.g. Indonesia)
- 30 September, 2019
Reach critical traffic volume to apply first machine learning for profiling
- 31 October, 2019
Option to pay commissions fully in ATTR instead of fiat currency, decided country by country provided Merchants are ready
- 31 October, 2019
Push towards commission payments in ATTR only and start process of removing fiat currencies payments country by country
- 31 January, 2019
Growing ecosystem by focusing on Long Tail
- 28 February, 2019
Further geographical expansion to Emerging Markets
- 28 February, 2019
Implementation Machine learning / AI to further counter click fraud