BehaviourExchange ICO (BEX)
Blockchain based platform for consumers' behavior and preferences
A few months ago, we had postponed our planned initial coin offering. In our opinion, the conditions on the ICO market have not substantially improved since then and we have therefore decided to cancel our ICO. However, the cancellation of the ICO does not mean that BehaviourExchange has given up! On the contrary, we are as committed as ever to our mission to customize online content to each Internet user's needs. In 2019, we have launched our platform and are offering our service to several companies which resulted in new interesting opportunities and finance sources. We will continue to do what we do best, and that is combining revolutionary technologies with an innovative mindset to create products that have a meaningful impact.
Behaviour Exchange will offer B2C businesses the opportunity to identify visitors and their personal preferences when they visit their website. Via means of the blockchain technology and its own token, BEX, Behaviour Exchange will offer services to any business, not only to advertisers who spend on advertising campaigns. Companies will be able to identify their visitors in real-time, 24 hours a day, 365 days a year. This will enable them to customize the content of their websites in real time and interact with visitors proactively, offering them information related to their products and services which are directly related to their needs and interests. Every single visitor will be able to see different content, products or services when visiting a given website
BehaviourExchange Use of Token
BEX is Behaviour Exchange's native token. BEX is issued on Waves platform. 270 million BEX tokens will be offered for sale via the ICO, which represent 54% of the total token supply. BEX tokens will be used by companies for paying for the platform's monthly service fees at a discounted price. Also, users will be rewarded with BEX tokens for completing their profiles and actively updating them. Websites will be rewarded with BEX tokens too for joining Behavior Exchange's network.
Organization
BehaviourExchange Limited
Platform
Waves
Coin type
Utility Token
Category
Advertising
Soft cap
2,000,000
Max cap
10,000,000
Max supply
500,000,000 BEX
Price
0.10
BehaviourExchange Token Sale Stages
- Stage
- Start date
- End date
- Amount of Tokens
- Price
- Discount
BehaviourExchange Distribution
BehaviourExchange Use of Proceeds
BehaviourExchange Team Members
BehaviourExchange Advisors
BehaviourExchange Past Events
- 31 December, 2019
Start of development of the first ContentExchange network
- 31 December, 2019
Expanding the network of media partners
- 30 June, 2019
The partner network reaches 200+ sites in Europe
- 30 September, 2019
Intelligent profiling algorithms deployed
- 31 October, 2019
Number of profiles exceeds 1 million, and is still growing
- 31 May, 2019
Closed Beta BEX UI
- 31 August, 2019
Private Sale of BEX Token
- 30 September, 2019
Public Sale of BEX Token
- 31 October, 2019
Entering the B2C market
- 31 December, 2019
Intensive growth of BEX token economy
- 31 December, 2019
Global Expansion