Sendy ICO (SNDY)

Radically Better Email Through Rewarding Attention

This listing is incomplete as a result of the ICO failing to respond to our numerous requests for more information.

"Through a platform agnostic API, Sendy improves engagement rates for email marketers by rewarding subscribers through assigning micro payments to their email interactions. As a subscriber, you get paid for your attention and by placing a real value on your interactions, email marketers are incentivized to improve the quality of their campaigns leading to less spam and more emails you want to recieve. It's like Brave/BAT for Email.

Once tokens are adopted through the API, Sendy tokens will incentivize a peer-to-peer email protocol that gives you back ownership of your email data, instead of centralized conglomerate services like Gmail and Outlook owning it.

At launch Sendy will be integrated with existing email companies, SmartrMail and Sendicate. With over 7,000 paid users and sending 1 billion emails per year to 72 million subscribers – Sendy will have immediate scale and offer a frictionless way for consumers to earn cryptocurrency, accelerating mainstream adoption."

(https://sendy.network)

Sendy Use of Token

The Sendy platform creates a virtuous loop where both email marketers and subscribers are incentivised to use tokens. When sending to opted-in subscribers, senders will set a SNDY amount that they’ll attach to an email campaign to incentivise opens and clicks. By engaging with emails, subscribers will earn a share of the attached amount for a set time period, after which SNDY will be distributed to the relevant subscribers who have engaged with the emails.